Instructions

Registration has begun for the 32nd Annual Education Advertising Awards.

Instructions – 32nd Annual Educational Advertising Awards Competition (PDF)

Instructions – 32nd Annual Educational Advertising Awards Competition (PDF)

 

Categories:

  • 01 – Newspaper Advertising
    • 01A – Single Ad
    • 01B – Series
  • 02 – Magazine Advertising
    • 02A – Single Ad
    • 02B -Series
  • 03 – Publication/Internal
  • 04 – Publication/External
  • 05 – Direct Mail Advertising
  • 06 – Outdoor Transit/Billboard
  • 07 – Newsletter
  • 08 – Annual Report
  • 09 – Poster
  • 10 – Student Viewbook
  • 11 – Brochure
  • 12 – Class Schedules
  • 13 – Imprinted Materials-T-Shirts, Hats, Pens, Mouse Pads, Flash Drives, etc.
  • 14 – Internet / World Wide Web Site
  • 15 – Logo / Letterhead Design
  • 16 – Other (Special Publications, Collateral Material, Invitations, Holiday Cards, etc)
  • 17 – Calendars
  • 18 – Catalog

  • 19 – Search pieces
  • 20 – Television Advertising
    • 20A –  Single Spot
    • 20B – Series
  • 21 – Video Viewbook
  • 22 – Special Video Production
  • 23 – New Media
  • 24 – Social Media
  • 25 – Radio Advertising
    • 25A – Single Spot
    • 25B – Series

CAMPAIGN CATEGORIES:

  • 26 – Total Recruitment Package
  • 27 – Total Public Relations Program
  • 28 – Total Advertising Campaign
  • 29 – Total Integrated Marketing Campaign
  • 30 – Total Fund Raising / Development Campaign
  • 31 – Special Promotions (Arts, Theater, Bookstore, Student Union, etc)
  • 32 – Special Event
  • 33 – Total Athletic Marketing Program

 

Eligible Groups:

Educational Institutions and the Agencies who assist them

Groups:

FOUR YEAR INSTITUTION

  • Enrollment under 2,000
  • Enrollment 2,000-4,999
  • Enrollment 5,000-9,999
  • Enrollment 10,000-19,999
  • Enrollment over 20,000

TWO YEAR INSTITUTION

  • Institution Enrollment under 2,500
  • Institution Enrollment 2,500 to 7,500
  • Institution Enrollment 7,500 to 15,000
  • Institution Enrollment over 15,000

OTHER

  • Graduate or Professional School (Medical, Dental, Law School, MBA, MS, MA, Architecture, Engineering, MDA, etc.
  • College of Art, Design, Fashion, Etc.
  • Continuing Education
  • Secondary and Private Schools (K-12)
  • Multi-State/National Education Institution
  • Other Educational Institutions (Associations, Consortiums, Societies, Government Agencies, Trade Groups, etc.)